Casual games for VAS & emerging markets

Games your subscribers love. Revenue you can measure.

TuuT places a curated portfolio of HTML5 and Android games inside telecom and digital services, and opens a new, high-value channel for game developers in the world's fastest-growing markets.

Trusted by operators & studios since 2017
TuuT — casual games for VAS and emerging markets
30%+
Next-day retention of our onboarded titles
6 min+
Average session length across the portfolio
9
Languages we localise store listings into
2017
Distributing games across VAS since
Two ways to work with us

Whichever side you're on, the goal is the same: more engagement, more revenue.

VAS & telco services

Keep subscribers engaged with games they actually open.

  • Turnkey, white-label platform: live in days, not months.
  • Curated "all-you-can-play" catalogue: family friendly, built for engagement, no friction.
  • Utilises Direct Carrier Billing where credit cards don't reach.
  • Localised in 9 languages, DRM-protected, compliance-ready.
Game developers & publishers

Earn more from your games in markets the app stores miss.

  • Incremental revenue beyond Google Play and AppStore - recurring, and it doesn't cannibalise your store sales.
  • One Android build reaches many stores - no separate build to maintain per store.
  • Premium IP titles and high-retention indie games, HTML5 and Android.
  • We handle QA, localisation and carrier promotion. You keep your IP.
Featured titles

Popular games people recognise and keep playing.

A glimpse of the catalogue: hundreds of HTML5 and Android titles, curated for quality rather than counted by the thousand, so the right games get seen, not lost in a pile.

Poppy Playtime
Poppy Playtime
Super Meat Boy Forever
Super Meat Boy Forever
Bridge Constructor Portal
Bridge Constructor Portal
Hello Kitty Hospital
Hello Kitty Hospital
Winx Club
Winx Club
Mr Bean: Sandwich Stack
Mr Bean: Sandwich Stack

Browse the catalogue

For services

A content library built for engagement, not just to fill a tile.

Engagement is the toughest metric in VAS gaming. Games from our catalogue are curated to deliver high engagement and enhance the user experience.

  • Retention that compoundsDaily-habit casual games lift session frequency and reduce churn across the bundle.
  • Built for emerging marketsLight builds, low-bandwidth friendly, localised, and billed on the rails your users already have.
  • Clean & compliantNo ads, no "you won a prize" traps, aligned with operator codes of conduct.
Iron Snout Ninja Magic 3D Color Clash Farmer Rush Arcade Tennis Archery World Tour
For developers

More installs, more revenue, far less overhead.

Your game already performs. We turn that performance into recurring revenue in markets where a one-off store sale was never an option.

  • Recurring, not one-offSubscription distribution means your title keeps earning long after launch week.
  • We do the heavy liftingQA, store assets in 9 languages, DRM and carrier negotiations handled.
  • New audiencesHundreds of millions of subscribers behind carrier billing, outside the app-store duopoly.
A selection of games from the TuuT catalogue
The TuuTap platform

A modern games service your customers adore - under your brand.

For telecom operators, VAS aggregators, fintech and transport: a polished, white-label casual-games destination that plugs into your billing and your app.

Fast to launch

White-label UI, SDK and catalogue ready to deploy on Android, iOS, web and mobile web.

Made for mobile

Responsive, lightweight, and smooth on the devices your users actually carry.

Billing that fits

Direct carrier billing, bundles and subscriptions — monetise without cards.

See how TuuTap works

In their words

Trusted by studios and operators worldwide.

From global publishers to telecom VAS services - partners who've grown with us.

“TuuT has helped us go beyond the Google Play Store and expand our reach around the world. The best thing for us is that just building one Android variant is enough to reach many stores with a Premium model — we don't need a different build for each store.”
Ismael ArroyoPublishing Mobile Producer, GameHouse
“We have proudly collaborated with TuuT for over 2 years. Their games are very popular among our users, and titles such as Pepi Bath and Bridge Constructor: The Walking Dead have delighted countless mobile users around the world.”
Víctor MuñozSenior Operations & Publishing Manager, Gameloft
“TuuT has been instrumental in enhancing Mondia's portfolio. Their games, as well as their business approach and team commitment, have helped us transform some great ideas into action.”
Ana García AlegreHead of Content, Mondia Group
“TuuT have always managed to deliver a customised portfolio of games based on our specific requirements. We appreciate their ability to work with well-known players in the gaming industry and deliver top-quality games for our services.”
Markus ViikkiHead of Games, ONMO
“TuuT is one of the partners I value the most. They have a very similar positive approach to new markets and partnerships as we do. TuuT is the perfect partner, especially in such a fast-changing market.”
Julian BroichHead of Sales, Headup
“TuuT have proven themselves a reliable and transparent partner in Android games publishing for 3rd-party stores. With them, we created new revenue streams fast and for close to nothing in extra costs. We can definitely recommend TuuT.”
David SurgentCEO, VIVUGA

Let's find the right fit for your audience

Whether you operate a VAS service or build great games, tell us your goal. We'll show you the path to more engagement and revenue.